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Date: 2002-01-11
Kopyright, Konsumenten & Kontrolle
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Was Inhalts- und Copyright-Kontrollen alles im im banalen sozialen Alltag
ändern könnten, beschreibt Andy Oram, O'Reilly Regular.
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Jillian, hoping that Melinda will confide in her, tells Melinda that Jillian said
nice things about her to Christoph and that Christoph looked interested.
Meanwhile, Jillian tells Christoph that Melinda has a sexually transmitted
disease, because Jillian wants Christoph to get interested in another friend. If
Christoph and Melinda compare notes, they will discover this odd sort of
"man in the middle" attack, but they can't be absolutely sure what happened
unless Jillian made the dumb mistake of writing it all down.
If content controls come into place on digital media, Jillian can even write
down her lies. Unless Melinda looks over Christoph's shoulder at his
computer screen, they too still won't be able to share written material.
Wouldn't it be convenient for an ill-intentioned bigot to put up a Web site with
racist hate speech at the high point of a crisis and then make it disappear,
with no one able to keep a record?
The lyrics to a hip-hop song might change without notice after someone
complains about it. Even neater, the studio could offer a complaint button,
where parents could force the lyrics to change on their children's system
while other people get to hear the original. After all, what's the value in all the
sophistication of modern mixers?
Chairman Mao would have loved copyright content controls. His writings were
edited every few years, but if somebody kept an old Little Red Book they
could find out when the feudal reactionaries turned into the beacons of the
proletariat.
These are all logical outcomes of the trend toward offering copyrighted
material on a limited and subscription basis. PressPlay, for instance, lets
you listen so long as you pay, but go back and check what you listened
once the service goes away. Good-bye to the classic parent/child bonding
ritual where the parents play the music that used to turn them on twenty
years before.
Under such conditions, culture loses a layer of its reality. It's harder to
compare what you see and hear to what others see and hear. Researchers
cannot easily point to parts of the transmission and comment on it. A whole
layer of verification and social affirmation disappears.
As we already know, the Internet is weak as an archival medium. Outside of
a few services like deja news that try to preserve the fleeting exchanges, one
has little assurance that the posting you saw today will be there in six
months. Many people save a document to hard disk or print to ensure later
access. Content controls may disable both the archival services and the
users' own mechanisms for ensuring later access.
Up to now, printed and recorded material has long been a major part of
cultural reality. Religious texts have been accepted by many as more valid
than the sights and sounds around them. You cannot imagine the
revolutionary American Colonies without Tom Paine's Common Sense. And
the central role played by culture in our consciousness extends even to what
appears to be trashy commercialism, like television ads and grade B movies.
The danger is that entertainment will continue to affect people's opinions and
feelings, but that copyright owners will exempt it from the activities of
comparison and analysis that let people evaluate its effects on them.
Whether it's a sociology professor explaining the underlying significance of a
movie scene to his students or one friend simply trying to dissuade another
from taking away a negative message from what he sees, we will lose the
continuity of our cultural experience.
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Andy Oram is an editor at O'Reilly & Associates specializing in books on
Linux and programming. Most recently, he edited Peer-to-Peer: Harnessing
the Power of Disruptive Technologies.
More
http://www.oreillynet.com/cs/weblog/view/wlg/1022
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edited by Harkank
published on: 2002-01-11
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